HISTORY AND ORIGIN OF DASAPRAKASH

“Dasaprasada,Dasaprakash and Dharmaprakash are three charming and most sacred names of the three institutions founded by the late Sri K.Seetharama Rao. He rests in eternal bliss thrice blessed by these three ever shining monuments of his glory in his triple role as a Bhakta,a karma Yogi and a Dhanasura.

The Story of Sri K.Seetharama Rao is vitally linked with the life and spirit divine of his illustrious father, Bhakta Sri Govinda Dasa. The history of Dasaprakash is the history of its founder Shri K.Seetharama Rao himself who has become famous as the Proprietor of the Dasaprakash Group of Hotels in South India in the world of business, and as the Bhakta of Bhaktas in the world of spritualism.”Trust in God and Do the Right” is the motto of his life.This unshaken faith has worked untold wonders in the life of the man,who, by his chain of Hotels, has linked the three strategic points of South India,viz;Madras - the gate way to the South;Mysore - the Tourist’s Paradise; and Ooty - the Queen of Hill stations.

Starting from humble beginnings Shri Seetharama Rao, built up independently, a number of catering concerns to serve the travellers, tourists and the public at large.These concerns were developed into a wonderful chain of Magnificent Hotels by the creative skill and imagination of Shri Rao who has been aptly described by many distinguished personages as the Hotel King of South India.

Hotel industry in India has a western tradition.Before the British we never thought in terms of Panthasalas or Dharmasalas.Sri Seetharama Rao’s biggest contribution to the Industry was to make his hotels truly Indian in contemporary style.An Indian would be satisfied with Indian food if he was given the quality food he expects at home in the same pure and hygenic comdition.That had been Sri Seetharama Rao’s watch-word in service because to him the quality of man’s mind depended upon the quality of food he ate.If the food is pure the mind is pure .Sri seetharama Rao believd that however modern an Indian may be,his background is deeply rooted in religion, and that was why Sri Seetharama Rao provided recreation for the mind through cultural activities like music,drama,Indian Classical dance,religious films and also patronised seminars on religious and cultural subjects.But everything right from the beginning to the end was Indian.Sri Seetharama Rao’s social mission in life was to project India through food and her way of living.

Dasaprakash which means “Light of the servant of God “ was founded in the early 1920’s by this great visionary in honor of his father who was indeed a true servant of god.A line of business,long held to be only a means of making money,became in the hands of Sri Seetharama Rao an instrument of service and an agency for the spread of Indian Dharma and culture.Dasaprakash which now has its outposts in Delhi and the US has been aptly decribed as a home away from home by one of its distinquished visitors.

Dasaprakash opened in Los Angeles in the year 1989 in the city of Cerritos and has now opened another branch in West Los Angeles in the year 1996.These two restuarants specialize in South Indian food.